Behind The Scenes Of A Sitcom With Director/Author Phil Ramuno

Behind The Scenes Of A Sitcom With Director/Author Phil Ramuno

The Sitcom Career Book

Director Phil Ramuno takes us on the set for a behind-the-scenes immersion of the most popular form of comedy in the world – the television SITCOM.  Phil, along with co-author Mary Lou Belli, reveal the rules, the language, the pacing, the schedules and the traditions of this beloved form of entertainment.  With the forward written by iconic actor Henry Winkler, it’s no wonder Amazon gives the book a 5-star rating!

ABOUT PHIL RAMUNO:  Phil Ramuno is an award-winning director, producer, writer, photographer, teacher and published author.  He co-authored the best-selling ‘Sitcom Career Book”.  He has directed hundreds of projects including theatrical, pilots and episodes of American and international network and syndicated situation comedies. Phil is an adjunct professor at The University of Southern California prestigious graduate film school and has also taught at both Emerson College and Endicott College in Boston.

Phil Ramuno shares his on-set ‘must-haves’ and ‘wish list’ from the set of BzSpotlight – the Business Webisode Series.

BzSpotlight provides corporate and custom video in the greater Los Angeles area.

 

 

 


Reflector and Reflector Arm Holder

Don’t Buy, BOUNCE: Reflector and Reflector Arm Holder

Your $200 one light photo studio is complete.  I talked about using natural light as a source for classic three point lighting.  What you might not understand is that, if you only have a window from one side letting in light, you cannot use overhead lights or lamps in the room for the third lighting source.  Office overheads are usually fluorescent lights which are green colored compared to daylight and strobes.  Most floor or desk lamps are red colored.  Our eye adjusts to these color differences but your camera will not.  So you may need at least on more daylight colored source.

Yes, you can get a second Neewer strobe for $100 and put that on the second light stand that I had you buy along with the second receiver/trigger for that strobe at $16.  But we can keep our budget down by using a reflector instead.

There are many kits of 5 reflectors with white, black, silver, gold and translucent.  Honestly, you won’t need all of those.  Silver or white are the ones you will always use. $16.

You will need something to hold the reflector in place. Neewer has a simple clip that can mount it to your second light stand for $7.

 

But that gives you only one position.  I like a positionable arm for more flexibility.

That one is $28 and is well worth the extra cost. Make sure you use one of your 4 sandbags for this setup.
So, now using any daylight in the room as one source and with all the lights turned off, your strobe and $45 reflector setup can complete your classic three point lighting. Since the fill light on the front side opposite the key light should be half as strong, use your creativity to decide which sources should be the key, fill and backlights.

ABOUT PHIL RAMUNO:  Phil Ramuno is an award-winning director, producer, writer, photographer, teacher and published author.  He co-authored the best-selling ‘Sitcom Career Book”.  He has directed hundreds of projects including theatrical, pilots and episodes of American and international network and syndicated situation comedies. Phil is an adjunct professor at The University of Southern California prestigious graduate film school and has also taught at both Emerson College and Endicott College in Boston.

Phil Ramuno shares his on-set ‘must-haves’ and ‘wish list’ from the set of BzSpotlight – the Business Webisode Series.

BzSpotlight provides corporate and custom video in the greater Los Angeles area.


Is Online Video Too Expensive For Your Small Business?

By now we know how important online video is for your business in Los Angeles CA,  to the elusive, oft-confusing SEO algorithms.  According to internet marketing guru Jeff Bullas (@jeffbullas), audiences are 12 times more likely to engage with a video than a text based post.  But if you’re an entrepreneur with a small business in Santa Clarita CA or Los Angeles CA the thought of adding video to your website is quite daunting. There is so much to do in producing a video, production, camera, and lighting are just three steps in making a successful video for your website.

Jack Tillotson, Director of Sales at BzS  (The Business Spotlight Webisode Series) said the two main obstacles he battles with clients are actually myths.  The first objection is the perceived cost.  Clients simply do not realize that cost of video production has dramatically decreased in the past decade.  And the second objection is the client thinks S/He is not experienced enough to be an on-camera spokesperson for the company.  “Our format is entirely different and unique, allowing a warm, comfortable, non-scripted environment with an economy-of-scale formula where clients literally share in the production expenses.” says Mr. Tillotson.  The clients simply tell us the story of their business, like they do every single day of their lives.  Business owners and managers are passionate about what they do, it’s amazing how well that plays out on camera with an experienced production team.”

BzS Executive Producer, Sue Berry noted that “less than 1% of all our webisode guests have had any previous media interaction what-so-ever.  Our host Bella Shaw (former CNN anchor) is also a seasoned media trainer and when you talk to her, it’s like talking to a friend.  No Scripting.  No Rehearsal. Just Tell Us Your Story – that’s the BzS mantra.”

Adding video to your marketing strategy doesn’t need to be expensive or hard.  There are dozens of qualified production companies available in Southern California that will provide affordable and turn-key video to get you ready for your close-up.